Why American Ties Are Worth the Investment: Craftsmanship, Quality & Tradition

In the recent Wall Street Journal feature “Buying 100% Made in America Is Really, Really Hard. These People Are Trying,” (Article PDF), the challenge of sourcing domestically-made goods in today’s global marketplace came sharply into focus. Consumers like political consultant Matt Braynard – even after parting ways with his Zegna shirts and neckties – turned to R. Hanauer for American-made ties. 

Recognition for our brand in the Wall Street Journal speaks volumes. Why? Because an American-sewn necktie isn’t just another accessory – it’s a statement, woven with authenticity, tradition, and craftsmanship that resonates deeply in today’s discerning menswear landscape.

And it’s not just a niche sentiment:

• 65% of U.S. consumers say they routinely seek out products “Made in America” 

• A 2024 survey found 77% prefer to buy American-made items

• 72% of shoppers report “often” looking for American-made products and are willing to pay a premium for them

• Nearly 70% of consumers perceive Made-in-USA products to be of higher quality

These statistics are compelling in ways that extend far beyond marketing copy. For the intentional gentleman, buying clothes made in the USA is an investment in both product and principle. It’s a deliberate choice that champions quality, supports American artists and makers, and celebrates personal style.

At R. Hanauer, this ethos is woven into every stitch. Each of our American-sewn accessories reflects decades of tradition, local pride, meticulous craftsmanship - and the belief that how something is made matters just as much as how it looks.

In the sections ahead, we’ll explore why investing in neckties and bow ties stitched on American soil is not only possible, it’s profoundly worthwhile.

The R. Hanauer Difference: Why Sewn in the USA Matters

At R. Hanauer, we’ve prioritized craftsmanship since our founding in 1985 – creating each of our accessories with unmatched care and attention to detail.

Sophisticated, style-conscious consumers find that our Sewn in the Carolinas label isn’t merely a preference - it’s a mark of superior workmanship, authenticity, and timeless value in an increasingly globalized market.

Here are just some of the ways our approach stands apart:

• Craftsmanship & Quality Control
  
  Every R. Hanauer bow tie and cummerbund is made in our workshop in Fort Mill, South Carolina. Our team takes pride in practicing time-honored techniques, from hand-cutting and sewing to precise finishing.
  
  Small-batch production also allows for rigorous quality control. Each piece is thoughtfully inspected to ensure it meets our exacting standards. The result? Fine accessories that not only look refined, but are designed to endure knot after knot and even generation after generation.
  

  

• Faster Production & Supply Chain Agility
  
  In an era of global supply chain disruptions, our sewn in the USA menswear model offers an important advantage: agility.
  
  Our South Carolina workshop allows us to respond quickly to customer demand, develop seasonal collections, and even offer custom sizing. Whether it’s a stunning series for the Kentucky Derby or a batch of patriotic bow ties ahead of Independence Day - we always deliver with efficiency and flexibility.

• Pride in Supporting the Local Economy
  
  Every purchase of American-sewn accessories from R. Hanauer supports skilled artisans right here in the United States. We’re proud to offer meaningful employment in Fort Mill and to contribute to the vitality of the Carolina economy.
  
  For many customers, this is about more than fine fashion – it’s about investing in American clothing companies that honor tradition, create jobs, and keep the art of craftsmanship alive.
  
  This video shows exactly how we make our bow ties:

More Than a Transaction: Real Guidance from Real People

In an era of anonymous e-commerce and automated customer service, R. Hanauer offers something refreshingly personal: direct access to real people who are passionate about style and craftsmanship.

Whether you’re seeking advice on dress codes, tips for styling a particular look, or simply inspiration for your next occasion, the R. Hanauer team is here to help. The same artisans and experts who craft our accessories are the ones offering thoughtful advice and genuine, personalized service.

Our curated blog – The Gentleman’s Guide – is an invaluable resource that’s written by the same dedicated team. Here you’ll find expert insights on every element of fine dressing: from pairing bow ties and pocket squares, to choosing the right tuxedo shirt, selecting cufflinks, and exploring fabric details like tweed and corduroy.

Whether you reach out to us “the old fashioned way” by phone, email, or in person, or connect with us on Facebook or Instagram, you’ll engage with individuals who live and breathe our craft – no random call center or faceless chatbot.

It’s one more reason why choosing American-sewn bow ties and fine accessories isn’t just a purchase - it’s a relationship built on trust, tradition, and the personal touch of a team that truly values its customers.